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Le Printemps arabe constitue un défi pour l'Europe et la pousse à redéfinir ses politiques envers ses voisins du Sud. Pour comprendre l'évolution de l'action européenne dans cette région, nous adoptons la perspective de celle-ci. Notre cadre d'analyse « perceptionniste » associe des concepts issus de la littérature sur la perception externe de l'Union européenne, sur l'analyse de la politique étrangère et sur l'européanisation. Notre étude examine le cas de la Tunisie et repose sur une méthodologie qualitative basée sur des entretiens. Elle démontre que, malgré les fréquentes critiques envers la réponse européenne au Printemps arabe, les représentants de la société civile constatent un changement clair dans les relations euro-tunisiennes depuis 2011 et apprécient le soutien de l'Europe dans le processus de démocratisation. De surcroît, la politique européenne en Tunisie n'est pas associée nécessairement à l'Union européenne mais avant tout à la nouvelle présence et l'activisme accru de divers États membres.

Because the organization has been, since a long time ago, analyzed as an open system, it necessarily includes communicational problematics which transcend it. Key issues that the organization reflects refers too to issues, ever discussed in other places. For example, the development of interactive corporate sites challenges the definition of public spaces, which has already been questioned for its symbolic dimension, reduced to the level of an event democracy, for example in the case territorial communication. Interactivity proclaimed still raises the question of the exploitation of the diversity displayed by the company, the French pragmatic sociology has already critically debated the intentionality and reference to the connectionist society within the project-based-City. In some ways convincing with regard to the application of scientific tools already tested elsewhere, analogies let open, however, the question of modeling, when the environment is playing along with its own cultural characteristics, as it is in the case of business sites in Tunisia.

This paper proposes a contribution to the reflection on the local marketing of local products and their reputation front of phenomenon of globalization of agro-industrial products. It mobilizes the concept of territorial amenity as a source of licensing of a terroir and examines its potential role in consumer behavior, taking into account the individual psychological differences. Perceptions of local products by the consumer and the reasons related to the purchase of these products are analyzed. From a qualitative study we define the contours of the local product of a consumer point of view while highlighting the different motivations behind the consumption of these products.

Current economic profile and major indicators, 1958-93; Tunisia. Water resources development and irrigation, urban planning, and telecommunications.