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More and more organizations today face a dymanic and changing environment. This, in turn, is requiring these organizations to adapt. "change or die" is the rallying cry among today's managers worldwide. There are many forces that are acting as stimulants for change such as socio-cultural, technological, economic and political. But the question is "what can a change agent change? The options esse ntially fall in four categories: structure, physical setting, technology and people. The application of planned changed is not a simple way and sometimes create many resistances for many reasons. Resistance is not always a negative perspective. The member's resistance can be positive perspectives because it provides a degree of stability and predictability to behavior.There are many tactics have been suggested for use by change agents in dealing with resistance to change. One of the best suggestions is ADKAR MODEL (Awareness, Desire, Knowledge, Ability and Reinforcement) The advantages of this model are ability to identified why the change is not running well and suggestions to handle it, ability to identify the changing of many levels (individual, group, inter -group and organization) and the impact of change relatively permanent. The optimal results can be reached if every st ep in this model is running well and fully supported by all management teams (in system and financial). Avnet is a great example of how a company can apply ADKAR Change Management Model successfully and make it permanently embedded into the organizational operations and business model.

In the present era of globalization where business competition between countries is getting tighter, the Indonesian government seeks to encourage micro and small businesses to take part and strengthen business people to be ready to compete with other countries. In addition to providing a large contribution to the Gross Domestic Product (GDP), micro and small businesses also absorb a large number of labor. When viewed from the point of gender, male entrepreneurs and female entrepreneurs have relatively balanced number but their success rate in managing a business is not the same. The purpose of this study was to find out whether there were significant differences in success between male and female entrepreneurs. This study uses secondary data from Central Bureau of Statistics (BPS) in 2015, with a total observation of 58,290 industries in 23 industrial classifications. The results showed a significant difference between the success of male entrepreneurs and female entrepreneurs in micro and small businesses in Indonesia.

This is an open access book. The INSYMA 19 will be the first INSYMA to be held in a hybrid format; the offline event will be held in Bali, Indonesia. Bali is chosen as the location of the INSYMA because it is known as Indonesia's most famous tourist destination, not only for domestic but also for foreign tourists. Both offline and online presenters are welcome to contribute to this year's conference.