Research from the inside out: lessons from exemplary studies in communication
1. Beginning research : an introduction -- 2. Using multiple requests to gain compliance : Dillard, Hunter, and Burgoon's meta-analytic review -- 3. Shoemaker's biologically based theory of why we need news -- 4. The media as cause and consequence in communication research : Slater's spirals model -- 5. Managing uncertainty in an uncertain organizational environment : Kramer, Dougherty, and Pierce's case -- 6. The measurement of arousal in interpersonal communication : Sparks and Greene's response -- 7. Uncertainty reduction in interpersonal communication : Berger and Calabrese's study of communication in initial interaction -- 8. A mixed-methods national study : Brummans and colleagues' attempt to make sense of intractable multiparty conflict -- 9. How media influences an (un)informed citizenry : Prior's adaptation of the knowledge-gap hypothesis.