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Purpose and objectives -- Warning signs -- The "take-make-waste" production-consumption model -- Engaging engineering firms in sustainable development -- Lack of an environment for innovation -- Delivering engineering services in sustainable development -- Becoming part of the solution -- Background -- Renovation for sustainability and profitability -- Creating new materials from renewables and industrial by-products -- What is by-product synergy? -- Sustainable growth at DuPont -- STMicroelectronics' ecological vision -- Sustainable cities: Seattle and Austin -- Economic benefits of building green -- Unrelated anecdotes or signs of a new emerging issue -- What is sustainable development? -- What is the evidence that we are not sustainable? -- Response by industry and government -- Business opportunities in sustainable development -- Designing sustainable products -- Large pipes, small motors, big savings -- What is the business of business? -- The journey toward sustainability: where do we stand today? -- What needs to be done -- Engineers' role in sustainable development -- Sustainable development: origins, concepts, and principles -- Sustainable development: a definition -- Is our quality of life sustainable? -- Production-consumption model -- Conditions for sustainability -- The origins of sustainable development -- The limits to growth: predicting the apocalypse -- United Nations Conference on the Human Environment -- The Brundtland Commission Report -- The 1992 Earth Summit -- Integrated ecosystem assessments -- The World Summit on Sustainable Development -- Sustainable development principles and concepts -- Making sustainability operational -- Sustainable development: client needs and market drivers -- "Where's the beef?" -- Overall trends and market drivers -- Five key trends -- Market response -- Actions by competitors -- Client needs and corresponding opportunities for engineering firms -- Pushing your organization's envelope -- Walking the talk -- Between a rock and a hard place -- Establishing a sustainable development practice -- Strategy and policy choices: some tough decisions ahead -- Your next decision: how to set up the business -- Marketing and selling sustainable development services to clients -- Continuous improvement -- Greening the engineering company -- Setting up a greening program -- Client benchmarks -- Establishing a greening program in your company -- Alliances with other organizations -- Sustainable development reporting -- Delivering a sustainable project -- The challenge -- Prerequisites for delivering a sustainable project -- Sustainable development project goals and metrics -- Project sustainability management (PSM)-the FIDIC approach -- Sustainable project appraisal routine (SPeAR) -- LEED green building rating system -- CH2M HILL's sustainable project road map -- Eco-efficiency as a source of innovation -- The future of sustainable development -- A changing marketplace -- Purpose of this chapter -- Thinking about the future -- Tools for studying the future -- Developing a "futures watch" process -- What is the future of the sustainable development movement? -- Useful sustainable development publications -- Sustainable Development resources & tools -- Sustainable development principles