Buch(elektronisch)#12021
Behavioural Economics: Psychology, neuroscience, and the human side of economics
In: Hot Science
Intro -- Title Page -- Introduction -- 1: Stay or Go? -- 2: The Rational(ish) Animal -- 3: Too Much Information -- 4: Prospect Theory -- 5: 'Paradoxes' -- 6: The Pleasure Machine -- 7: Safety in Numbers -- 8: The Big Picture -- Further reading -- Index -- About the Author -- Copyright -- STAY OR GO? 1 -- * -- 1 -- 2 -- 3 -- 4 -- 5 -- 6 -- 7 -- 8.