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Abstract
"Behavioural Sports Economics Economists have entered into the realm of sports to provide what they believe to be more cogent explanations for sport-related behaviour and to suggest ways in which incentives can improve sports outcomes. But prices and income, the traditional workhorses of conventional economics, can only provide partial explanations and understandings. Drawing on a bounded rationality approach to behavioural economics, this book demonstrates the analytical insights to be gained by supplementing the conventional economics toolbox with psychological, cognitive, sociological, and institutional factors. The international cast-list of contributors cover a wide range of sports topics on which a behavioural approach can reveal new insights. These include preferences, managerial, efficiency, choking, doping, favouritism, athlete wellbeing and spectator behaviour, and many others. Throughout the book there is an emphasis on the cognitive limits to smart decision-making as well as the critical role played by the decision-making environment. This volume demonstrates that adopting a bounded rationality approach, complimented with other behaviouralist approaches, helps to better explain sport-related behavioural, sub-optimal behavioural, and market failures. It also provides insights which could be used to improve sports outcomes, the wellbeing of those involved in sports, and better configure policy to enhance sports performance. This ground-breaking book will be an indispensable reference to students and scholars of sports economics, sports management, and sports science. Hannah Josepha Rachel Altman is in the final stages of her PhD in Behavioural Sports Economics at the Queensland University of Technology Business School (QUT) in Brisbane, Australia. Morris Altman is Chair Professor of Behavioural and Institutional Economics, and Co-operatives and Dean at the University of Dundee School of Business, University of Dundee, Scotland, United Kingdom. He is also an Emeritus Professor at the University of Saskatchewan, Canada. Benno Torgler is a Professor of Economics at the Queensland University of Technology (QUT) and also at the Centre for Behavioural Economics, Society and Technology (BEST), leading the program "Behavioural Economics of Non-Market Interactions" that covers the sub-programs Sportometrics, Sociometrics, Scientometrics, and Cliometrics"--
Introduction : Behavioural Sports Economics / Hannah Altman, Morris Altman, Benno Torgler -- Sport as a Behavioural Economics Lab / Ho Fai Chan, David A. Savage, Benno Torgler -- Sports Performance, Procedural Rationality and Organizational Inefficiency / Hannah Josepha Rachel Altman and Morris Altman -- Introduction -- Institutional Dynamics in Sports -- How Governance, Rules and Technology Interact / Stuart Thomas and Kieran Tierney -- Wrong Behaviour Due to Wrong Incentives : How to Transform Doping into a Self-defeating Game / Wladimir Andreff -- Discrimination, Disequilibrium and Disincentives : Behavioural Economics in Women's Sport / Stephanie Manning, Ho Fai Chan, and David A. Savage -- Winner Alright? New Evidence on High-Stakes Bidding and Returns to Ownership in the Thoroughbred Horseracing Industry / David Butler and Robert Butler -- Does Psychological Momentum Differ for Home and Away Teams? Evidence from Penalty ShootOuts in European Cups / Alex Krumer -- Reference Point Behaviour and Sports / Tim Pawlowski -- The Importance of the Serve in Winning Points in Tennis : A Bayesian Analysis Using Data for the Two Winners of the 2019 French Open Singles / Vani K. Borooah -- Beauty, Preferences and Choice Exemplified in the Sports Market / Hannah Josepha Rachel Altman, Morris Altman, Benno Torgler, and Stephen Whyte -- Moneyball and Decision-Making Heuristics : An Intersection of Statistics and Practical Expertise / Hannah Josepha Rachel Altman and Morris Altman -- Reference Dependent Preferences, Outcome Uncertainty, and Sports Fan Behaviour : A Review of the Literature / Clay Collins and Brad R. Humphreys -- Moving towards behavioural stadium attendance demand research : First lessons learned from exploring football spectator no-show behaviour in Europe / Dominik Schreyer -- The Relationship of Happiness and Sport / Bruno S. Frey and -- Using Behavioral Economics to Improve Health Through Sports Participation and Physical Activity / Monica M. Moses and Jane E. Ruseski -- Socio-Economic and Demographic Correlates of Sports Participation in Canada / Nazmi Sari.
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