The second automobile revolution: Trajectories of the world carmakers in the 21st century
Foreword-- B.Jullien Introduction: Ten Years on, What Have we Learnt? M.Freyssenet Wrong Forecasts and Unexpected Changes. The World that Changed the Machine-- M.Freyssenet Strategies of Internationalization of Automobile Firms in the New Century: A New Leap Forward? B.Jetin PART I: THE DIVERGENT TRAJECTORIES OF JAPANESE AND KOREAN CARMAKERS Sigh of Toyota as the New World n 1 Carmaker-- K.Shimizu Nissan: From the Brink of Bankruptcy-- M. Stevens and T.Fujimoto Honda: Serendipity or Strategy from 1997-2007? D.J.Luethge & P.Byosiere The Rebirth of Mazda Under Ford's Shadow-- D. Arturo Heller Hyundai: Is It Possible to Realize the Dream of Becoming a Top 5 Global Automaker by 2010? M.Chung PART II: THE RESISTIBLE DECLINE OF THE 'BIG THREE' General Motors in an Age of Corporate Restructuring-- R.Senter & W.McManus Ford 1993 to 2007: Losing Its Way? G.Mercer Can Chrysler Survive its Re-invention? B.Belzowski PART III: THE RESISTANCE OF LEADING EUROPEAN CARMAKERS The Final Chapter of the "VW Model'? The VW Trajectory 1995-2005-- U.Jurgens PSA: the Difficulties of a 'Volume and Diversity' Profit Strategy-- M.Freyssenet Renault 1992-2007: Globalization and Strategic Uncertainties-- M.Freyssenet Fiat Group Automobiles -- An Arabian Phoenix in the International Auto Industry-- G.Volpato From the Marriage in Heaven to the Divorce on Earth. The DaimlerChrysler Trajectory Since the Merger-- H.Kohler Driving with Engineers' Professionalism and Family Values. The BMW Trajectory from a Regional Carmaker to a Global Premium Player-- L.Pries A Break from the Past: Volvo and its malcontents-- M.Holweg and F.K.Pil Production Counterfeits and Policy Collisions: the Rover trajectory -- a salutary tale-- D.Coffey PART IV: NEWCOMERS AND GLOBAL SUPPLIERS Made in China: Joint-Ventures and Domestic Newcomers-- H.Wang Maruti-Suzuki's Trajectory: From a National Champion to a Japanese owned Subsidiary-- F.Becker-Ritterspach Winners and Losers in the Auto Parts Industry: Trajectories Followed by the Main First Tier Suppliers over the Past Decade-- V.Frigant Conclusion. The Second Automobile Revolution. Promises and Uncertainties-- M.Freyssenet Index