Die folgenden Links führen aus den jeweiligen lokalen Bibliotheken zum Volltext:
Alternativ können Sie versuchen, selbst über Ihren lokalen Bibliothekskatalog auf das gewünschte Dokument zuzugreifen.
Bei Zugriffsproblemen kontaktieren Sie uns gern.
In: Routledge studies in marketing 3
In: Routledge Studies in Marketing
Cover -- Title -- Copyright -- Contents -- List of Tables and Figures -- List of Contributors -- 1 Reading New Currents in Consumer Culture Theory -- PART I Rethinking Fundamental Notions: Selves, Others, and Systems -- 2 Consumers in an Age of Autonomous and Semiautonomous Machines -- 3 Market Value of Diversity and Ethnicity: A Cultural Analysis of African American Media Consumption and Representation -- 4 Consuming the Idea of the Brand -- 5 Is the Price Right? Moral and Cultural Frames for Understanding Pricing Systems -- PART II Revisiting Role Configurations: Families, Gender, and Consumption -- 6 The Conceit of the Gift: Exploring the Gift Circuits of Registry -- 7 Consumption on the Feminist Agenda -- 8 Ethnographies of a Mediterranean Vestaval: The Passeggiata -- 9 Reinvigorating the Sherlock Myth: Elementary Gender Bending -- PART III Reassessing the Field: Whence and Whither? -- 10 Begin as You Mean to Go On: Reflections on the Rhetoric of Research -- 11 The Consumer Culture Theory Movement: Critique and Renewal -- 12 Consumer Culture Strategy -- 13 Redressing an Alleged Lacuna: Scholarly Models for an Engaged Ethnology of Consumer Culture -- 14 Brand Doings in a Performative Perspective: An Analysis of Conceptual Brand Discourses -- PART IV Poetry -- 15 Leakage -- 16 Digital Self -- 17 Guesswork -- 18 Schooling -- 19 4play -- 20 Self-Service in the Fourth Circle of Hell -- 21 Self(IE) Analysis -- 22 Waste Water Treatment -- PART V Conclusion -- 23 Distilling Insights to Mobilize Responses: Anticipating Trajectories of Research and Intervention -- Index
In: Routledge studies in marketing 3
Reading new currents in consumer culture theory / Eileen Fischer and John F. Sherry, Jr -- Rethinking fundamental notions : selves, others and systems -- Consumers in an age of autonomous and semi-autonomous machines / Russell Belk -- Market value of diversity and ethnicity : a cultural analysis of African American media consumption and representation / Alladi Venkatesh -- Consuming the idea of the brand / Sidney J. Levy -- Is the price right? : moral and cultural frames for understanding pricing / Systems -- Melanie wallendorf -- Revisiting role configurations : families, gender and consumption -- The conceit of the gift : exploring the gift circuits of registry / Tonya Williams Bradford and John F. Sherry -- Consumption on the feminist agenda / Linda Scott -- Ethnographies of a Mediterranean Vestaval : the passeggiata / Bernard Cova, Véronique Cova, and Hounaida El Jurdi -- Reinvigorating the sherlock myth : elementary gender-bending / Pauline Maclaran and Cele Otnes -- Reassessing the field : whence and whither? -- Begin as you mean to go on : reflections on the rhetoric of research / Stephen Brown -- The consumer culture theory movement : critique and renewal / A. Fuat F?rat and Nikhilesh Dholakia -- Consumer culture strategy / Douglas B. Holt -- Readdressing an alleged lacuna : scholarly models for an engaged / Ethnology of Consumer Culture / Eric J. Arnould -- Brand doings in a performative perspective : an analysis of conceptual brand discourses / Matthias Bode and Dannie Kjeldgaard -- Poetry -- Leakage / John Schouten -- Digital self / Hilary Downery -- Guesswork / David Glen Mick -- Schooling / Pilar Rojas Gaviria -- 4play / John F. Sherry, Jr -- Self service in the fourth circle of hell / Sandra D. Smith -- Self(ie) analysis / Terrance Gabel -- Two: spotlight arcade / Roel Wijland -- Conclusion -- Distilling insights to mobilize responses : anticipating trajectories of research and intervention / John F. Sherry, Jr. and Eileen Fischer
Englisch
Routledge, Taylor & Francis Group
xvii, 317 Seiten
First issued in paperback
Problem melden